RFID and iPhone - what starter and what refreshments for advertising
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I always thought that academic potential is too little appreciated in a serious world of business. Seemed to think so seriously (even too much straining), the majority of technology that we use now was first provided in the workshops and laboratories of university campuses.
Until tear in the eye is turning, when I myself tried the university after hours knitting something ;) But I did not have as much luck as a group of people from Oslo School of Architecture and Design.
Well, they developed an interesting prototype, based his action on the iPhone and RFID technology (they are the silver strips that pull out of socks or books, when we buy them in stores).
No no, this is not augmented reality, but also close - in all, this is an idea for the future:] Imagine that your phone get close to any object and you start the video, it opens the page, or whatever else happens, which provides you information about the object or promotion associated with it. Interesting gadget.
There is nothing to write much here - just see for yourself how it works (the prototype of course).
YouTube video link: RFID and iPhone
