Promotion of NVIDIA Tegra and augmented reality
advertising campaigns / software
Tags: mobile , advertising , entertainment
wykop April 7, 2009 two excavationWarning: [ function.file-get-contents ]: failed to open stream: HTTP request failed! HTTP/1.0 503 Service Not Available in / homez.43/kpiwowar/www/www_augmentedreality/my-hacks.php on line 4
Is augmented reality can be used as a technology in the service of promotion? Of course I can, and NVIDIA has done such a step. By the way, is an interesting combination, when a new technology to promote a new technology - from this combination can only go out amazing things.
For the purpose of the new promotional campaign NVIDIA Tegra parts, created a simple game (shooter) using AR as a medium of entertainment. The plot simple and banal: shoot the attacking hordes of zombies, on the occasion of defending innocent citizens. Entertainment itself is already high. It requires us not so much skill as ingenuity - sometimes you have to look at the board with a different account, closer or rejected.
In my opinion a great idea. Simple, creative and impressive. So the zombies!
YouTube video link: ugmented Reality Zombies on the Tegra
I encourage the donation of votes in the poll : "Is Augmented Reality has a chance to come in the near future in Poland."
It looks good (I've seen to use this board in a different situation I think), I wonder just how to control the character? By tapowanie screen? BTW, I did not think that the specific solutions and commercial use we will see this year ...
Not control a character - at least in the literal sense. Imagine the prospect of FPP (first person perspective), but from the air. On the board at the same time in different places there are "innocent," passers-by, to be saved before the zombies. Our task is to provide them with assistance through the observation of the entire area, and effectively eliminating the threat of a bird. By the way, it is just a great way to avoid problems with control character. I encourage you to watch the movie - there you can see it very well:)