I found the web page called Holotag. Apparently like nothing special - print marker, enabling the camera and see ... logo. But it turned out that the site has to offer little more. After clicking on the yellow banner in the footer (excuse me, but I do not know French), we land on this page. Here we have the option to set and add the string, [...]
This is another mention of Alcatel-Lucent. In total, it is not surprising, since the available interesting information :) This time applies to the vision for the future. The concept consists in making available the full range of information about the museum and the currently presented exposure seems to be very interesting. Thanks to the mobile device will be able to download a small take a tour of the museum, in [...]
Clearly, augmented reality found its foothold in the automotive industry. This is the third promotional campaign for a new car model using AR technology. The previous two are MINI S Convertible and Toyota IQ. Citroën C3 campaign used the opportunity to present a new car model directly on the computers of potential customers. Like Toyota, Citroen also chose a solution that require a download and install additional [...]
Alcatel-Lucent has set perhaps a stronger emphasis on augmented reality than it may seem. The films listed below, you can see interesting solution that will undoubtedly have a very high potential in terms of advertising and sales. Not so recently at a conference in 2009 I had the opportunity adstandard speak of concepts enabling the promotion and advertising through technology, AR [...]
Kweekies are friendly (of nature), the creatures that live in a parallel world ... So begins the story of the main characters in a virtual game smarphony. By magical symbols (markers), the screen of your smartphone, you can see a small wirtualniaki. They can be our little ward, we care about them. A more interesting - they can also fight among themselves. [...]
TikiTag only indirectly connected with Augmented Reality technology. The product developed by Alcatel Lucent. With TikiTag you will get the necessary information about the tagged object using mobile devices. Simple, comfortable and help you navigate the world. Example presented below, based on information about works of art in museums is only a suggestion one of the many that can be [...]
This is the Augmented Reality technology has enormous marketing potential is indisputable. Kind of like the fact that applications made in the technology usually provides a great deal of entertainment and a positive user experience. No wonder that someone decided to use the value-added and invest in a platform game based on the AR. Best of all, entertainment is free [...]
Augmented Reality in the promotion of new car models apparently works very well. This is the third execution of another company producing branded car. In previous articles I mentioned promotional ventures such as the MINI Convertible S Realy or IQ (Toyota). Today few words about the implementation of the model Nissan Cube. The vehicle itself is a revelation (my tastes [...]
Mr. Blair MacIntyre split into one of the blogs on a project he called a decent ARF. This is a demo version of the future of software on the iPhone. With it we can play with small pociesznym dog - on the same phone. Obviously this is actually a very early concept, and before the project is still a long way - even if the supply of [...]
How to reach the memory, the beginnings of AR looked comical: a lot of equipment, cumbersome backpacks and a few dozen lines stretching for the tester. The next step was to miniaturization, increased performance and computing power of machines, minimizing the necessary interface and ultimately comfort. While these changes have undergone an interesting metamorphosis of virtual items that can be present. Their complexity has grown significantly, the static form of [...]
